Truffle oil is a marketing name used to describe truffle flavoured edible oils. Originating from Europe (mainly Italy and France), most truffle oils use olive oil, grapeseed, or sunflower oil as the oil base, which is mixed with truffle flavouring. There are natural and artificial truffle flavours but it must be noted that the word 'artificial' can also refer to nature-identical flavours. In other words, the chemical compounds found in nature-identical flavours are the same as found in the natural ingredient. Our proprietary truffle aroma is artificial, but at the same time, a nature-identical ingredient. Furthermore, 'Natural' label products still do not require manufacturers to use actual truffles as a part of the flavour.
IS TRUFFLE OIL MADE FROM REAL TRUFFLES?
Most truffle oils are not made from fresh truffles. Many producers of truffle oil insert black summer truffles into the oil to make it appear the oil is "natural". Unfortunately, this tactic is a just a marketing gimmick. Using fresh truffles to make an oil make the oil extremely expensive and volatile, hence, the lack of commercialization. But remember, a high quality truffle oil smells very similar to fresh truffles because the chemical components are the same. The only difference is there may be 200 compounds forming a real truffle whereas the flavour may only use 50 key aroma compounds.
WHAT IS THE TRUFFO CO ADVANTAGE?
The Truffo Co's sole focus on truffle oil manufacturing has given us a unique advantage over competitive truffle oil brands. We are not limited to the type of aroma or oil to be used. This gives customers a true choice in deciding what they think is the best truffle oil. We think we've nailed the quality issue but there's always a market for something else. We have sourced the globe for quality oil producers, flavor suppliers, and packaging vendors to ensure our customers get exactly what they want.
WHERE IS YOUR TRUFFLE OIL FROM?
The Truffo Co is headquartered in Vancouver, Canada and we are one of the few, if not only, truffle oil producers in North America (most truffle oils are imported). We are also the first company to offer a 'Product of Canada' and 'Made in Canada' truffle oil. Our truffle flavouring is currently procured from Italy, the home of truffle flavouring. However, there are other global sources of truffle flavours which we may use in the future. Our oils are also sourced globally. From Italy, Greece, to Canada, we use sources of oil that suit our customer's needs the best. For example, if you are in Australia, we would procure Australian olive oils to produce our premium product.
WHY DO TRUFFLE OIL PRICES VARY SO MUCH?
There are two main ingredients in truffle oil, the oil and truffle aroma/flavouring. While the cost of edible oils does not vary too much, the flavouring does. The more realistic the flavouring, the more expensive it is. We spent over two years developing our flavour which is why we started with a premium offering. As we have expanded our business, we recognized the need to develop a range of truffle oils to reach more market segments. This is why we offer lower priced truffle oils using lower cost oils and by changing the blend of flavours.
WHY IS TIN PACKAGING USED?
Our tins are made in Italy, the world's largest importer/exporter of olive oil. Tins are the most common form of containers for extra virgin olive oil in Europe because: 1) they protect high quality oils from UV light; 2) tins won't shatter or break like glass or PET bottles; 3) tin is infinitely recyclable; 4) they are relatively low cost.
CAN I COOK WITH TRUFFLE OIL?
Just like fresh truffles, truffle flavouring is comprised of mostly gases and, as a result, you don't want to apply too much heat to truffle oil or fresh truffles in that matter as their delicate aroma will essentially evaporate. However, one of the biggest benefits of our truffle oils is that they do hold up to heat better than the competition, so light cooking can be done.
WHERE CAN I BUY YOUR TRUFFLE OILS?
Our truffle oils are only available through foodservice distributors. Please contact us for a foodservice distributor in your area.
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